Sunday, June 17, 2012

Disappointed

I'm rather disappointed by the chiefs.
Not because of anything they have done on the field. Or because of any off field conduct of the players.  
No, I am disappointed because they are sponsored buy fraudsters. EKEN Power Bands was one of their recent Match day sponsors and they list EKEN as one of their official sponsors on their official sponsors page. Shame.
I have written about EKEN power bands before here. And I wrote more generally about the magic bracelet scam here.

The original purveyors of this scam, Power Balance, went bust in Australia after they were forced to provide refunds to their customers. The ruling was made after it was found Power Balance made claims for their product that were obviously false and couldn't be supported with any evidence or testing. Claiming that the bracelets could boost strength, flexibility and balance. When in reality they were a dollars worth of silicone with a 5c hologram attached.

These products do not and cannot do any of the things the sellers claim. It's the modern day equivalent of snake oil. Or be it on the more harmless side as the only thing they are likely to take is your money and they probably won't cause any physical harm.

So why do I care. Because these people are making money selling a scam. Because it is a lack of critical thinking that allows people to be taken in by scams like this. Because I expect a professional sports franchise to exercise even a small amount of good judgement and critical thinking when accepting sponsors. And Because I just do.      

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